As a top tech speaker, thought leader, & Amazon #1 author, I help audiences around the world understand the latest tech trends & why ignoring them could leave you irrelevant or out business.

Risking Irrelevance

Why businesses can’t afford to ignore web3 (and what the heck is web3 anyway?)

In an era defined by rapid technological advancements and paradigm shifts, businesses face an ever-increasing imperative to adapt or risk fading into irrelevance.

In this groundbreaking book, “Risking Irrelevance: Why Businesses Cannot Ignore Web3,” Alex Pryor delivers a compelling exploration of the transformative potential of Web3 and its implications for businesses across industries.


Any sufficiently advanced technology is indistinguishable from magic.

Arthur C. Clarke

About the author

Alex Pryor is a veteran technology executive with over 20 years in the industry under her belt. She has worked with blue chip companies around the globe, and is Head of Innovation & Ventures for one of Africa’s largest IT companies.

She is a globally recognised speaker and author, sharing knowledge on innovation, leadership, and of course, emerging technology.

She is a founding member of the World Metaverse Council, which aims to create guidelines and frameworks for an open and equitable internet for the future. She is also a self-described Africa Tech Activist, determined to raise Africa’s profile on the global stage.

Connect with Alex on LinkedIn


Core Services

Keynote Addresses

From demystifying emerging technology to showcasing the newest innovation or technology-led leadership.

MC & Moderation

Striking the perfect balance of energy, humour, and calm competence.

Webinars & Online Talks

Online speaking engagement to a wide-spread audience on a wide variety of topics.

Conference Coaching

Conference speaking. You have the content, but do you have the confidence? I can help.



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